Back to Universiti Tunku Abdul Rahman (UTAR)Universiti Tunku Abdul Rahman (UTAR)
Bachelor of Business Administration (Honours) Tourism Destination Marketing
Tuition Fees
Total programme feeRM 68,700
Quick Facts
LevelBachelor
Duration3 years
IntakeOctober / February / June
English RequirementIELTS 5.0
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Apply NowFees by Study Year
Tuition for each year of the programme
- Year 1RM 18,900
- Year 2RM 18,900
- Year 3RM 18,900
Other fees
- Caution Fee (Refundable)one-timeRM 500
- Personal Bond Fee (Refundable - Average )one-timeRM 1,500
- Registration and Administrative Feesone-timeRM 6,400
- Resource, Exam, Facility , Activity and Service Feesone-timeRM 1,300
- Visa Fee (Average )one-timeRM 2,300
Total programme feeRM 68,700
Indicative fees in Malaysian ringgit. The final amount is confirmed in your offer letter. Fees exclude 6% SST where it applies.
- STPM
- A minimum of Grade C (GP 2.0) in any 2 subjects
- Pass in Mathematics and English at SPM level / equivalent**
- For other qualifications and certificates (e.g., UEC, Foundation, STAM, etc..) please contact our educational consultants or submit your application for Admission assessment.
IELTS 5.0
Bachelor of Business Administration (Honours) Tourism Destination Marketing is a Bachelor programme at Universiti Tunku Abdul Rahman (UTAR), lasting 3 years. Classes are taught in English.
Subjects you will study
- Accounting in Practice
- Consumer Behaviour
- Corporate and Business Law
- English for Business
- Management Principles
- Marketing for Tourism and Hospitality
- Principles of Marketing
- Principles of Microeconomics
- Quantitative Techniques I
- Quantitative Techniques II
- Tourism Management
- Tourism Principles, Practices and Philosophies
- Business Research
- Business Strategy
- Co-curriculum
- Elective I
- English for Management
- Global Marketing
- Hospitality Service
- Industrial Training
- Principles of Macroeconomics
- Social and Cultural Impacts of Tourism
- Sun Zi's Art of War and Business Strategies
- Tourism and the Environment
- Business Ethics
- Digital Marketing
- Elective II
- Entrepreneurship
- Event Management
- MPU3
- National Language/Other Languages
- Research Project
- Safety and Security for Tourism Destination
- Service Management
- Tourism Planning and Policy
- Domestic/Overseas Study Tour
- Eco Tourism
- Gastronomy Tourism
- Health Information Management
- International Hotels Development and Management
- Language of instruction
- English